Strategy Development from Triangulated Viewpoints for a Fast Growing Destination Toward Sustainable Tourism Development – A Case Of Phu Quoc Islands in Vietnam

  • Hieu Minh Vu Faculty of Commerce and Business Administration, Van Lang University in Vietnam
  • Vu Minh Ngo Faculty of Commerce and Business Administration, Van Lang university, Vietnam https://orcid.org/0000-0002-0997-4720
Keywords: Strategy development, Phu Quoc, Sustainable tourism development, Tourism development, Vietnam

Abstract

The tourism industry is widely acknowledged as the crucial influencer to the rapid and significant development of the current world and becomes one of the largest and fastest growing economic sectors in the world. Vietnam - a developing country and Phu Quoc island of Kien Giang Province in Vietnam own the great potentials and invaluable resources for tourism development. Nonetheless, Phu Quoc tourism has been also encountering difficulties and facing with several hidden drawbacks by its rapidly fast growth. The general objective of this study is to develop the strategies for tourism development towards sustainable tourism development. The triangulation research method is employed which consists of the secondary and primary data. Secondary data relies on vast sources. Primary data is the results of the surveys by questionnaires with 230 local residents, 150 businesses, and 530 tourists. Furthermore, primary data gains from the semi-structured and in-depth interviews conducted in Phu Quoc with local residents, businesses, tourists, local authorities’ officers, and especially with 12 experts. All of the surveyed data was processed with SWOT and IPA analyses. The results of the study will be useful sources for the Phu Quoc tourism development practice.

Author Biographies

Hieu Minh Vu, Faculty of Commerce and Business Administration, Van Lang University in Vietnam

After completing Ph.D program at the Mendel University in Brno, Czech Republic, Vu Minh Hieu is currently employing as a full-time lecturer in Faculty of Commerce and Business Administration at Van Lang University in Vietnam. His research focus is in the field of management, strategic management and human resources management.

Vu Minh Ngo, Faculty of Commerce and Business Administration, Van Lang university, Vietnam

Ngo Minh Vu has successfully completed the Ph.D program at Tomas Bata University in Zlin, Czech Republic. Currently, he works as a full-time lecturer in Faculty of Commerce and Business Administration at Van Lang University in Vietnam. He has participated in numerous research in the field of management and financial management. His research interests are management and financial management. 

Published
2019-05-31